Nature Generation Milestones

2004

Filling the Gap


The Newton Marasco Foundation (later known as The Nature Generation) is created to fill a missing gap in the environmental literature space–nowhere else in the U.S. existed an award that specifically recognized the importance of authors who teach our next generation of environmental stewards how to care for the planet.


A Mission to Inspire


Amy Marasco and her husband Dave Newton sold their environmental consulting firm with plans to volunteer and travel the world in 2002. But when Dave died unexpectedly the next year, Amy created the Newton Marasco Foundation in his memory. She and a group of friends and family sketched out a plan with a mission to inspire and teach our youth to protect the planet and they never looked back.



2005

Green Earth Book Award is Created

The Nature Generation’s founding board of directors created the Green Earth Book Award to encourage and reward authors and illustrators who write books for children and young adults that best raise awareness about the beauty of our natural world and the responsibility we have to protect it. 



First Recipient is Honored

The first recipient honored with the Green Earth Book Award, the first and only environmental stewardship award in the U.S., was The Sea, The Storm and the Mangrove, by Lynne Cherry.



2006

"Field It!" is Launched


Through real-life experiences in nature, students become more aware of environmental issues. The Nature Generation launched Field It! to reach youth by supporting field trips, outdoor classroom installations, water quality testing and wetlands rehabilitation projects; by sponsoring environmental art and photography contests; and by providing field and lab equipment to classrooms.


Playing “Fore” the Planet


We hosted our first of what became many successful Greater Washington Eco-Golf Classic tournaments at clubs around the region. Winners were awarded with the Dave Newton Memorial Trophy to commemorate his philanthropic and environmental work. The tournament was a collaborative effort of industry players in the fields of environment, energy, IT, hospitality, finance and management consulting coming together for a cause they all can agree support. 


Bringing Authors into Schools 


We encouraged environmental exploration through literature by honoring 12 authors from across the country with our prestigious Green Earth Book Award, and we brought our winning authors into classrooms to visit over 1,500 students to bring their books alive and share their love of nature. In addition, we donated more than 1,000 Green Earth books to schools and youth groups across the nation. 


2007

Rachel Carson Day Commemorated 

Rachel Carson Day is commemorated as The Nature Generation launched the Rachel Carson Centennial Celebration and organized the designation of May 27 officially as “Rachel Carson Day” with activities on Capitol Hill to honor the Marylander who pioneered the modern environmental movement and awakened America’s environmental conscience. 


A Sense of Wonder

We commemorated Rachel Carson’s 100th birthday anniversary by hosting the internationally renowned play about Carson “A Sense of Wonder,” by Kaiulani Lee on Capitol Hill, New York City, Loudoun County, and at a Wildlife Refuge educational center in Maryland. In addition, we hosted the showing of Al Gore’s “An Inconvenient Truth” at the Environmental Literacy Festival. 


Students Design a Wetlands Habitat

The Nature Generation supported students from Loudoun Valley High School in Virginia as they begin a two year transformation of turning a stormwater pond into a wetlands habitat.


2008

Creating an Outdoor Classroom 

The Nature Generation supported teacher and Jeffersonian naturalist John DeMary and his students in their shared a vision to protect a 10-acre tract of land near their school and use it as an outdoor classroom. John Chapman, owner of the land and father of a former student of Mr. DeMary’s, heard the students’ presentation to community leaders and was so impressed that he offered to put the land into a conservation easement, as long as the students continued to be stewards of the area. 


Supporting the Trail 

The Nature Generation played a large role in establishing the conservation easement and providing funds for Chapman DeMary trail maintenance and habitat enhancement, as well as for providing educational opportunities like community nature walks, water testing projects, pollinator gardening workshops, and school field trips. The trail is now under the umbrella of Purcellville County Parks and Recreation and continues to be a nature retreat for all in Loudoun County, Va. to enjoy. 


University Partner

We celebrated our Green Earth Book Award winners at an awards ceremony hosted by Salisbury University, in conjunction with their Children’s Literature Festival, and sponsored the winning authors’ classroom visits and book donations to hundreds of elementary and middle school children. 


2009

First McGranaghan Stewardship Award is Bestowed

We presented Loudoun Valley High School teacher Liam McGranaghan with an award to recognize his personal dedication, commitment, and support to the creation and maintenance of the Chapman DeMary Trail. Mr. McGranaghan is an inspiration to his students by teaching them how to be good stewards of the trail and its inhabitants. Years later, the McGranaghan Stewardship Award continues to be bestowed to an individual or organization that has had the greatest impact on the Chapman DeMary Trail. 


More Books to Schools

We donated more than 1,000 Green Earth books to schools and youth groups across the nation, sending the message of environmental stewardship.


2010

EnGauge It! Partnership is Created with UPS

We partnered with UPS and youth groups in a EnGauge It! public awareness campaign that educated drivers on how properly inflated tires saves gas, money and lives. Over 5,000 tire gauges were distributed to motorists throughout the metropolitan D.C. area.

 

Book Donation in Philadelphia

Working with one of our corporate partners, GDIT (formerly SRA), we donated hundreds of books to students at a Philadelphia school, followed up with an engaging presentation on the pros on being green.

 

Curated Green Art

Winning Green Earth Book Award winners and illustrators were featured art at the Ward Museum of Waterfowl Art in conjunction with the Awards ceremony hosted by Salisbury University.


School Plantings

We funded and helped students at Hillsboro Elementary and Emerick Elementary plant educational learning gardens on their school grounds.


2011

Amy Marasco Wins Washingtonian Green Award

The Nature Generation president and founder, Amy Marasco, proudly received her Green Award from the Washingtonian Magazine. The prestigious award is given annually to celebrate Washingtonians who preserve and protect our environment through education, by promoting green building, and by teaching the importance of living green.



Outdoor Learning

Over 650 students, scout troops and community members explored the Chapman DeMary Trail. Countless volunteers helped maintain the healthy environment during special water testing, clean up, and planting days.

 

Even the Youngest can be Good Stewards

Picture book winner for the 2011 Green Earth Book Award, Todd Parr, showed preschoolers how to be good to the planet at an event we hosted at Salisbury University. In all, we donated over 1000 books to schools at author events like these and to elementary, middle, and high schools across the country.


2012

New Name, New Look

Thanks to the support and expertise from our corporate partner, Cadmus, we created a new name, The Nature Generation, a brighter look, and updated website that better reflects our mission to inspire environmental stewards to cultivate a healthy planet for future generations. 


Art and Environment Converge

Students honor Carson’s legacy in a poster contest and Maryland high schoolers who participated in community-based environmental stewardship activities received our Rachel Carson Scholarship monetary award with support from our corporate partner Tetra Tech.


And the Winner Is

6,000 students read environmental books for our Green Reading Challenge contest — winners won Kindles! In addition, we donated thousands of eco-books to youth groups and schools throughout the nation.


2013

Bringing Authors into Classrooms

We encouraged environmental exploration through literature by honoring 12 authors with our prestigious Green Earth Book Award, and we brought our winning authors into classrooms to visit over 1,500 students to bring their books alive and share their love of nature.  We donated more than 1,000 Green Earth books to schools and youth groups across the nation.


Kids Get Outside

We had over 800 students of all ages from DC and surrounding counties out on the Chapman DeMary Trail, where they learned about the responsibility we share in protecting the environment and connected them to nature through our Trail to Water Quality, Family Stream Day, and National Trails Day activities. We donated field kits with binoculars, magnifying glasses, and other tools for discovery for students to use on the trail.


A Home for the Butterflies

Broke ground for a Pollinator Plot on the Chapman DeMary Trail with 600 plants beneficial to Monarchs and pollinators. Student stewards monitored and reported on water quality.




2014

Let the Games Begin

We introduced E3: Education on Energy and the Environment computer games in an engaging quiz-show format with a focus on the environment and stewardship. These easy-to-use, interactive games can be played individually at home or in the classroom to make learning fun while encouraging student participation and focus. Click for more.


Books for DC Students

Donated 1,150 environmental books to underserved schools in the metro DC area. 


Green Earth Book Award Turns 10

The Nature Generation celebrated the 10th anniversary of the Green Earth Book Award during the Green Tie Reception at the National Press Club, hosted by NBC’s Wendy Rieger with keynote speaker Richard Harris of NPR. 


Happy Birthday to the Trail! 

Five years ago we preserved the Chapman DeMary nature trail on the last ten acres of old growth forest in Purcellville to provide an outdoor classroom for all. Additions to the trail this year include our species identification signs and kiosks.


2015

Modern Day Storytellers

During our Green Earth Book Award ceremony, keynote speaker Bob Deans (Natural Resources Defense Council) celebrated winners, calling them the modern storytellers of the earth.  During the ceremony, we honored the authors who write the books that inspire our youth to take action; during the 2-day celebration authors visited and inspired over 1,000 students.


Connecting With Nature

Hundreds of students and residents use our Chapman DeMary Nature Trail as an outdoor classroom to connect with nature; including 5th graders working with high schoolers, Scout troops, Weed Warrior clean up volunteers, and college students from Indonesia. We have provided hands-on learning opportunities in nature for all.


Getting the Word Out

We continue to get the word out about environmental stewardship to teachers, students and communities across the nation through our monthly blog featuring board members and winning authors; and through President Amy Marasco ‘s monthly feature in the Purcellville Gazette, “View From My Window,” a call to slow down and listen to nature.


Forging Partnerships

We signed a partnership agreement with the General Federation of Women’s Clubs, a national network of clubs nearly 100,000 members strong, to expand our national reach. Clubs across the nation now work to support The Nation Generation by planting community butterfly gardens, donating Green Earth Award-winning books to their local libraries and schools, and by raising funds for our environmental education programs.


2016

I Won?!

We challenged students across the country to read Green Earth Book Award winning books and give us their feedback. Teachers loved the way the challenge motivated their students to read; and students were transported to the world of nature through beautifully written and illustrated books. 6,000 students read environmental books for our Green Reading Challenge contest — winners won Kindles!

 

Learning Resources

In addition to our online EnviroPlay games and Green Earth Award winning books, we provide learning resources to teachers and students such as “No Planet B” posters and bookmarks to inspire stewardship and action; Tree Trek, Nature Bingo, and other outside games that encourage observation; guides on how to improve water quality, how to plant community pollinator gardens, and how to host an eco-reading challenge. Click for more.


The Answer Is...

More than 500 students played our eco games at schools and events like P3 on the National Mall. We delivered E3 computer games to over 200 educators in 16 states. Click for more.


Collaboration and Partnership

We’ve collaborated with like-minded organizations to help us get the word out about our mission and share our resources, including: North American Association for Environmental Education, National Environmental Education Foundation, Earth Day Network, Boy Scouts, Girl Scouts, Washington Guild Of Children's Book Writers, Network for Good, The Piedmont Environmental Council, The Town of Purcellville, Loudoun County Public Schools, Loudoun Valley High School, Guilford Elementary, Patterson Elementary, Culbert Elementary, Hayfield Secondary, Little Run Elementary, Duke Ellington School of Arts, and the Virginia State Reading Association.


2017

Last Golf Tournament

On June 5, 2017, The Nature Generation hosted its final annual golf classic and auction at the River Creek Club in Leesburg, Virginia. This annual tournament was a key fundraiser for our environmental education programs throughout the years, raising hundreds of thousands to support the national Green Earth Book Award and donation program, STEM Seed Grants and the many eco-resources we bring to teachers and students.

 

“Closing the Environmental Literacy Gap” Webinar is Presented

Our very first webinar was produced in partnership with the Security and Sustainability Forum. We brought together authors, educators and environmental specialists to discuss how to best improve the environmental literacy of students. Great resource for educators looking for ways to increase knowledge and participation with their students.


More and More book donations!

We provided upwards of 2,000 environmental books to schools and students across the nation and hosted classroom visits so 2017 Green Earth Book Award-winning authors could meet with hundreds of students in their very own schools, including books to every student at the public Hillsboro Charter Academy, every third grader at Lafayette Elementary, and every sixth grader at Sidwell Friends!


Trail Improvements

NatGen received a $25,000 grant from the Dominion Foundation to make trail improvements, install plantings, and develop educational materials. Our events brought hundreds of visitors to the trail including school groups, scout troops, hikers, birdwatchers, and volunteers. Local Girl Scouts spent a day planting, cleaning up, and installing a small community library stocked with books about nature.


2018

Mentoring our Next Generation

President Amy Marasco serves as a mentor for seniors at Loudoun Valley High School during their yearlong Capstone Projects addressing water quality issues in the Chesapeake Bay watershed.


First STEM Seed Grants are Awarded

STEM Seed Grants are an outreach tool that supports our ongoing efforts to engage and inform youth about STEM, environmental literacy, and science-based truth. We offer a limited number of grants each year to schools, community centers, museums, libraries, military or veterans’ groups, associations or centers, faith-based-organizations, and nonprofits. Click for more.

 

Commemorated the Amie Ware Pollinator Garden

We commemorated the pollinator garden, which a home to the many pollinators vital to our eco system, to Amie Ware, NatGen staff member and volunteer, in recognition of her vision and dedication to making the trail an inviting pace for the community.


2019

Future Teachers Embrace Eco-Lit

Students at Salisbury University write lesson plans for the 2019 Green Earth Book Award nominees.

 

Milestone: 10,000 Books Are Donated

Our mission has always been to encourage green reading and get the winning books into the hands of children across the nation. We are proud to have donated over 10,000 books over the years to schools, community centers, hospitals, youth groups and more. Click for more.

 

First STEM Seed Grant Project Completed

The New York Middle County Public Library Green Teens environmental club created “Meadow in My Backyard” nature sessions for younger children. They read Green Earth Book Award winning books, taught hands on activities, and then donated copies of the books to attendees.


2020

Miss America Gives a Stewardship Lesson

 We hosted Camille Schrier’s classroom visit to students at Hillsboro Charter Academy, where she recounted the true story of the rebirth of a creek to students. Schrier, who was crowned 2020 Miss America, earned degrees in biochemistry and systems biology and is a on a mission to show kids that science is fun; she is an inspiration for young women and men entering the fields of science, technology, engineering and mathematics. We also donated the Green Earth Award winning book, Creekfinding, to each student.


Library Donation

Board Member Bill Gehron donates his 2020 Green Earth Book Award Picture Book entries to the Lewes Public Library. After reading and reviewing each book, our reviewers donate their books to a local school, library, or community group of their choice. That way, we ensure that these wonderful environmentally themed books get directly into the hands of kids!


Record Number of Submissions

Each year the popularity and the number of submissions we receive for the Green Earth Book Award rises. This year, an incredible 183 nominations were submitted. Our partner at Salisbury University, Dr. Patricia Dean, is reading every book and culling this list down. Once the Final Review list is complete, we send books to our judges for their review and scoring.

 

COVID-19 Relief

NatGen donated Green Earth Book Award winning books along with a community food drive to support families and kids out of school in Virginia. Just one simple way we can help during this public health crisis.

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